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The 2017 Sleep Survey

An Analysis of Trends Before, During, and After Slumber

We surveyed over 1,000 Americans about their sleep habits and discovered some interesting trends. From blackout shade usage to sleeping with pets, learn about the most common bedtime habits.

After installing blackout shades in a customer’s home, we often hear how the new window treatments have made a positive impact on their quality of sleep. That feedback reinforced the fact that unfortunately, many Americans struggle with sleeping soundly through the night. Sleep is such an important part of our life; the average person spends about a third of their life sound asleep. A good doze keeps the brain functioning optimally and refuels the body to get through the ever-growing to-do lists Americans face every day.

For that reason, we wanted to better understand the average sleep habits of men and women across the US. We surveyed over 1,000 individuals about what difficulties they face, what their normal sleeping habits are, and how they think they could improve their chances of getting a good night’s sleep. Below, you can see the most interesting findings from our sleep study.

sleep quality by age

Most people say they sleep well, but age does seem to play a factor. Older Americans are 73% more likely to rank their sleep quality as “very poor” than millennials.


Nearly half the population reports getting between 7 and 9 hours of sleep. Interestingly, divorced individuals were more likely to report getting 9+ hours of sleep than any other relationship status.


52% of people sleep on their side. Interestingly, single people were more likely to sleep on their stomachs than any other position.


Before bed, most people unwind by watching a show or movie (32.3% of respondents). Funnily enough, married respondents were more likely to go straight to sleep than spend time talking to their partner compared to those who are unmarried, but in a relationship.


When asked which sleep aid could improve their quality of sleep, the majority of respondents selected “blackout shades” over other options like a white noise machine or eye mask.

Interestingly, men were more likely to say an eye mask might be effective, whereas women were more likely to consider a sleeping pill.


Where are black out shades most common? New York! Considering it’s known as the city that never sleeps, it makes sense that 46% of New Yorkers report that they currently use them to prevent light and sound from seeping in.


Most respondents sleep with a significant other (over 54% of the survey pool). Of those who report sleeping with a pet frequently, women far outweighed men.

One of the most surprising pieces of information we uncovered was that 25% of people don’t use an alarm to wake up in the morning, but instead report waking up naturally! Perhaps if they had blackout shades they would be able to sleep in a little later on the weekends, and not wake with the sun.

Overall, we learned that while many Americans believe that they could get a better night’s sleep by installing blackout shades, there are still many who don’t use this great sleep aid in their home. If you are a part of the population who would rate your sleep quality as anything less than good, maybe it’s time to consider checking out our blackout shades and see the difference they can make in your bedroom.

Image Attribution:
“Sleeping OMG” by David Goehring is licensed under CC BY-SA 2.0

Founded in 1993, Next Day Blinds is a fully integrated, full-service custom window covering company located in Jessup, MD, just 25 miles from Washington, DC, and 15 miles from Baltimore, MD. From sales and design to manufacturing, measuring, installation, and service, we do it all. Our goal is to help you create a better tomorrow by providing a superior result--blinds, shades and shutters that look nicer, last longer, and are there when you want them.